“We’ve chosen Susana Silberberg & Associates because of their knowledge in logistic processes and their wide and successful experience in developing integral systems for operative and management levels. Their ability to work with an strategic vision made it easier and faster to implement the enhancements we wanted to apply”, said Jacobo Byskubicz, ODOL´s vice-president

Buenos Aires, mayo 1994

Client’s Testimonials

Case Study

ODOL S.A.I.C., personal care company, has Susana Silberberg & Associates for their Systems and Processes Enhancement project.

Buenos Aires, March 1994. Susana Silberberg & Associates, specialist in systems and business process improvement, has been chosen by ODOL SAIC for designing and implementing a program for optimizing the information technology use in the company.

The Company

ODOL is an Argentine company dedicated to manufacturing and distributing personal care, oral care, and household cleaning products.

Situation - Target

ODOL was living a transition context from the hyperinflation to the economical stability, wholesalers market concentration, strong competitors and exigent clients, which made the company review their management model and their related information system. For instance, the variable demand required “automatic reposition”, and “on-line answers” in non regular hours.

Solución

The process Sales Order-Shipping was redesigned to a client-oriented vision, and with workflow approvals of Sales and Credits.

An Information and Management Center database was created, with client-server architecture.EDI and Bar code technologies were implemented, and these were the first EDI transactions in Argentina.

Gained Results

After 6 months, the shipping time was reduced from 4 to 2 days, the databases were integrated improving the information quality and the response time of all functional areas in the company. Additionally, administrative costs were reduced in 40% without affecting the salaries and headcount.